Despar Italia Introduces Juices And Nectars With Less Sugar

Despar Italia has launched a new range of juices and nectars containing less sugar, consisting of 31 SKUs.

The new recipes are the result of the “Obiettivo Benessere” (Wellness Objective) project, launched in 2018 alongside the Department of Food Science and Pharmacy at the University of Parma.

The project aims to analyse, evaluate and improve the nutritional characteristics of more than 300 Despar and Despar Scelta Verde Bio,Logico brand products across nine different categories.

The reformulation of the recipes was undertaken based on criteria issued by Italy’s Ministry of Health, with a view to improving the nutritional content of food products, especially those targeted at children aged 3 to 12 years.

ESM