Two-and-a-half tonnes of flour were bought for those in need in the yeast operation

By: Trademagazin Date: 2021. 06. 02. 10:07

In one month, 2,557 people took the opportunity to buy their own flour and yeast to feed those in need. In the action of budafoki yeast company, consumers were able to help the destitute with a donation of the same value as the product they bought, who receive the “baking” thus collected through the Food Bank.

A unique initiative was launched in April by Lesaffre, a manufacturer of Budafoki Hungary. In fact, in the charity action promoted by the sweepstakes, consumers were able to provide the needy with flour and yeast equal to the value of their own purchases. By purchasing each five-piece yeast package, two packets of instant yeast and one kilogram of flour were donated to the deer by the charity, who were able to indicate their intention to donate on eleszto.hu.