Coffee and cakes
Lavazza’s communication strategy involves shedding light on how important a role coffee plays in our daily lives. Since Christmas time is here, Lavazza treats coffee lovers to recipes of delicious cakes inspired by Lavazza Qualità Oro coffee, written by master confectioner Ernst Knam and Michelin-starred chef Gian Piero Vivalda (the recipes can be found on our website too).
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