Amazon launches a new program to donate unsold products from third-party sellers to charity

Amazon will make it easier and more affordable for its third-party sellers to donate their unwanted excess inventory and returns, rather than having the items sent back or destroyed. The company on Wednesday announced the launch of a new program, Fulfillment by Amazon (FBA) Donations, which will distribute excess and returned products to charitable organizations.

Amazon says it will begin donating products from sellers starting in September in the U.S. and U.K. with the help of charity partners. In the U.S., it’s working with Good360, an organization that partners with retailers and consumer goods companies to source and distribute highly needed products through a network of diverse nonprofits. In the U.K., Amazon is working with Newlife, Salvation Army and Barnardo’s.

Techcrunch