In Canada, all cigarettes are labeled with a warning label

Labels on cigarette ends – such as “poison in every puff” or “cigarettes cause impotence” – make it impossible for smokers to avoid health warnings, according to the Canadian government.

One of the regulations affecting the appearance, packaging and labeling of tobacco products coming into force this week will standardize the size of warnings placed on the packaging and require that they cover at least 75 percent of the surface of the boxes.

The government is introducing a series of progressively tougher measures over the next two years to curb smoking, which kills 48,000 Canadians every year.