Calorie calculator by Coca-Cola

By: trademagazin Date: 2012. 11. 13. 11:00

The company launched the calculator after it commissioned a survey that revealed over a third of Britons admit they don't have the time to be as active as they like, with motivation (32 per cent) cited as a key barrier.

Coca-Cola GB said: 'We want to help people understand how they can enjoy our drinks as part of a healthful balanced diet, whilst communicating the importance of an active lifestyle.'

The move will be seen by many as a cynical PR stunt to promote Coca-Cola as a healthy-brand.

However, many will doubtless be keen to learn how much jogging they need to do tonight after downing a can of Fanta (12 minutes, in case you're wondering).

The company has faced criticism in the past for not responding to health concerns. In June, UK campaigners called for a ban on a colouring linked to cancer which has been found in Coca-Cola sold in Britain – divany.hu writes, after dailymail.co.uk

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