On the back of K-waves
Did you know that Jinro is probably the world’s best-selling of distilled spirit brand?
![](https://trademagazin.cdn.webgarden.io/wp-content/uploads/2024/04/Korea_opt.jpeg)
Jinro is available in 80 countries
Produced in South Korea, the soju brand sells more than half a billion litres per year! Soju is a pure grain spirit, most often made from rice. It has a neutral taste and usually contains only 15-25% alcohol. As the Korean cultural wave (K-wave) reaches more and more places, soju is increasingly likely to be discovered on other continents – for example Jinro is already available in more than 80 countries (including Hungary). //
Related news
South Korea’s dermocosmetics market ranks 6th globally
It has attracted competition from „concept-dermo,” „dermo-inspired” and „pharma-dermo” brands.…
Read more >The state between the barista and the perfect coffee vending machine
Jarvis, the robotic barista was unveiled at a trade show…
Read more >Wolt launches hybrid delivery service
In mid-April Wolt started the Wolt Hybrid Delivery service, which…
Read more >Related news
Sustainable catering in Hungary: pioneers of the year 2024
In Hungary, sustainability is one of today’s most important challenges,…
Read more >