Charity and creativity: the BÉFLEX mobilized its partners in support of the Őrzők Alapítvány

By: trademagazin Date: 2013. 05. 29. 11:55

One of the actuality of the past days was the 1 percent tax offering for various charities. How donation can be integrate into life of a domewstic business? The example of BÉFLEX is instructive, because they introduced their business partners imaginatively to reach to good goal.

The advertising tool manufacturing company, started its action by printing a huge banner, that was sliced into card-size pieces. However, the whole picture had an online version. The clients’ job was to find the replica of their own piece on the online interface.

The goal was to support the Children's Clinic in the Tűzoltó Street by purchasing a 24 hrs blood pressure-recording device.

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