Diageo To Launch Johnnie Walker Whiskey In Paper Bottles In 2021
Johnnie Walker scotch whiskey will be available in plastic-free bottles from early 2021, Diageo Plc has announced, as the world’s biggest spirits maker ramps up efforts to tackle plastic waste.
The new bottle, developed in partnership with venture management company Pilot Lite, will be made from wood pulp that meets food grade standards and is fully recyclable, the Guinness and Tanqueray Gin maker said.
Pulpex will also create branded paper-bottles in non-competing categories for companies including Lipton team maker Unilever Plc and soda maker PepsiCo, which are also expected to launch next year.
ESM
Related news
Diageo launches new campaign to tackle impaired driving
The campaign, titled ‘Take a Minute. Make a Plan’ encourages…
Read more >Ultra-light bottle made from glass
Diageo unveiled what it claims to be the world’s lightest…
Read more >Related news
MBH Bank: Following January’s inflation data, we are raising our inflation forecast for this year to 4.6%
Following a 4.6% year-on-year price increase in December, consumer prices…
Read more >ESG sustainability is increasingly important for domestic SMEs
Sustainability and corporate governance (ESG: Environmental, Social, Governance) aspects are…
Read more >The high inflation in January is not a Hungarian peculiarity – this is when price increases may slow down
The effects of the price increases at the beginning of…
Read more >