Trademagazin > News and articles > Company and Personal News > Carrefour enters the Israeli market in cooperation with Electra Consumer Products
Carrefour enters the Israeli market in cooperation with Electra Consumer Products
As part of its international expansion, French retailer Carrefour has entered into a franchise agreement with Israel’s Electra Consumer Products and its subsidiary Yenot Bitan. Carrefour will open stores under the Carrefour banner in Israel before the end of 2022. Plus Yenot Bitan – which runs more than 150 stores in the country – will have access to Carrefour branded products before the summer of 2022.
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