Taste in the water

According to the online survey of Nestlé Lifestyle Centre; Hungary’s mineral water consumption patterns increasingly resemble what can be seen in Western countries: the taste of the water is getting more and more important for the consumers.

The average Hungarian consumer annually consumes 105 liters of mineral water. With this result Hungary is in the middle filed of the European mineral water consumption, which indicates a significant growth potential. Although for the average consumer, the price of the product is still the most important, but the range of customers are increasing, who feel that the taste and the mineral content of the mineral waters is getting more dominant.