A robot vacuum cleaner at home, and the latest top iPhone in Poland, lead the Black Friday top list

 And what do we buy at this time? According to regional comparative data from Allegro, the largest online marketplace with a European background, Hungarian buyers are looking for practical, family-centric products this year as well. The best-performing categories at home are children’s goods, electronics and sports and leisure equipment. A similar trend can be observed in the Czech Republic and Slovakia, while in Poland, electronics, supermarket goods, home decoration items and office accessories are the best-selling products this year.

Even more interesting differences are shown in which product is the absolute top list leader in each country. In terms of the overall turnover value, in Hungary it is a practical robot vacuum cleaner that makes everyday household work easier, specifically the Xiaomi Robot Vacuum X20+ model. In the Czech and Slovak markets, on the other hand, Lego’s Icons sets, aimed primarily at adults and featuring famous buildings, classic vehicles, historical objects, works of art or special plants, lead the sales list. In Poland, the picture is different: there, in terms of total turnover, the Apple iPhone 17 Pro is the most popular product on the Allegro platform.

Following changing customer preferences, Black Friday now lasts for a full month on Allegro, until December 1. Since the main goal of customers is usually to find the best deals, i.e. to save money, the online store has also put together a special offer timed to the shopping season. New and registered customers will receive their first order with free shipping*, and eligible users can sign up for a free trial period, which provides 8 additional free shipping** over 8 months. Additionally, Allegro is offering a 50% discount on an annual Smart! membership for all new or renewing customers*** – making it easier than ever to take advantage of unlimited free shipping and returns this shopping season.

Whether you’re looking for gifts, upgrading your tech, or just making your big-ticket purchases easier, Allegro’s extended Black Friday period and Smart! offers now provide a really smart solution.

Further information and offers are available on the Allegro website.