Kaufland Launches Beeraclez Craft Beer Range
Kaufland has launched a new craft beer range, Beeraclez, that draws inspiration from classic fairytales such as Rapunzel, Little Red Riding Hood, and Snow White.
A QR code can be scanned to read the stories, which have been humorously rewritten for the craft beer range.
Currently, the new craft beer range is available in the Session IPA, Imperial IPA, and Imperial Red variants.
ESM
Related news
Lidl Opens First ‘Outlet’ Store In Czechia
German supermarket chain Lidl has opened its first ‘outlet’ store…
Read more >
Lidl prepares for Biedronka’s market entry in Slovakia
Lidl in Slovakia underlines its claim to price leadership. The…
Read more >
Germany’s Kaufland partners with start-up to offer more sustainable coffee
Kaufland is working with start-up Cotierra to offer more sustainably…
Read more >Related news
NGM: the government fulfilled its commitment, inflation decreased to 3.7 percent in 2024, which will decrease even further in 2025, to 3.2 percent
The government fulfilled its commitment, bringing down inflation, which had…
Read more >
KSH: prices exceeded the values of the same period of the previous year by 4.6 percent in December and by an average of 3.7 percent in 2024
In December 2024, consumer prices exceeded those a year earlier…
Read more >
Shell Hungary survey reveals new trends in digital shopping
Smartphones have become an integral part of our daily lives,…
Read more >
