Kaufland Launches Beeraclez Craft Beer Range
Kaufland has launched a new craft beer range, Beeraclez, that draws inspiration from classic fairytales such as Rapunzel, Little Red Riding Hood, and Snow White.
A QR code can be scanned to read the stories, which have been humorously rewritten for the craft beer range.
Currently, the new craft beer range is available in the Session IPA, Imperial IPA, and Imperial Red variants.
ESM
Related news
Kaufland expands marketplace to France and Italy
The Kaufland online marketplace set to be launched in France…
Read more >Lidl Bulgaria Plans 10 Store Openings, Takes Top Spot From Kaufland
Lidl Bulgaria plans to add at least 10 stores to…
Read more >Kaufland Poland in Need of Transformation
Kaufland Poland has become the problem child of Kaufland’s international…
Read more >Related news
A new chapter in the premium food market: Chef Market acquires Culinaris wholesale and retail business units
A major transformation is taking place in Hungary’s premium food…
Read more >Visit Hungary: municipalities can still apply for one of the country’s most popular environmental beautification competitions
Until May 30, settlements can still apply for one of…
Read more >“Bite-sized Stories: Tales Without a Leftover” – Nébih announces a story writing competition
The National Food Chain Safety Office (Nébih) has announced its…
Read more >