Heineken Ireland acquires the rights to distribute Molson Coors beer brands in Ireland

Heineken Ireland has agreed to acquire the distribution rights for the Molson Coors beer brands in Ireland. Prior to the agreement Heineken Ireland already held the distribution rights for Coors Light beer. This partnership was part of a separate agreement between the two companies, which has now been extended.

This article is available for reading in Trade magazin 2024/8-9