Ipsos: Money, That’s What I Want

Ipsos Open Thinking Exchange (Ipsos OTX) and Ipsos Global @dvisor are pleased to share the latest proprietary global infographic and commentary on the trends and behaviors that define people’s lives in today’s social media age.

The best things in life may be free, but most agree with the title of a song made famous by the Beatles: “Money, That’s What I Want.” In fact, what more than half of us (55%) want more than anything else in 2013 is to improve our financial situation, a figure that rises to 58% among those under 49 and dips to 44% among those over 50. More time with family is the number one wish of only 16% of us, followed closely by improving health (14%) and travel to other countries (12%). Maybe it is improved finances that could bring the other wishes within reach. Maybe we’re just hungry for money. Or, maybe social networking, through others’ sharing about their purchases and vacations, keeps us too much in the know by reinforcing what we can’t afford to buy. Ipsos OTX Socialogue wishes you receive whatever you want most in 2013!