Ipsos: Attention is focused on prizes

By: trademagazin Date: 2013. 08. 07. 12:00

According to the national online survey of Ipsos, 32 percent of the netizens are participating in contests and sweepstakes, initiated by various brands.

The promise of a smaller or larger gift, has mobilized 32 percent of the netizens on global level in the past month. Netizens are open to quizzes and lotteries mostly in Canada and in the Republic of South Africa, as well as in Belgium, in the United States, in Brazil and in Australia.

In this respect, Hungary belongs to the middle range. 34 percent of the Hungarian netizens were addressed. In Hungary, the age group under 35 can be mobilized the best.

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