Lidl, Kaufland Launch Innovative Paper Packaging
Lidl and Kaufland are rolling out an innovative plant-based paper packaging for its fruit and vegetables segment, following a successful pilot phase.
The environmental division of the Schwarz Group, PreZero, has developed new sustainable fibre and paper packaging solutions in association with OutNature.
The initiative marks the beginning of a number of other products at Kaufland adopting the packaging in the future, such as organic tomatoes, apples, and mushrooms.
ESM
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