This year, domestic companies providing the best service were awarded again

By: Trademagazin Date: 2025. 04. 04. 10:38

This year, domestic businesses were once again challenged in the field of customer service within the framework of the “Excellent Service” program, which was held for the 16th time. The companies that provided the most outstanding performance in 2024 received recognition in four categories. Similar to the past two years, the survey not only examined customer communication through traditional channels, but also evaluated interactions on new generation social media. This year, a special award was also awarded to companies that achieved outstanding results.

There has been great progress in electronic customer service, but companies are still more successful in personal administration

“In today’s challenging economic environment, it is no longer enough for companies to simply acquire customers – long-term success requires loyal brand fans. Customer service plays a key role in this, as an excellent customer experience not only builds loyalty, but also contributes to growth. We are delighted that more and more companies are considering the development of customer service as a priority year after year and are taking on the challenge. We are particularly proud of those companies that have been participating in the program for several years, as this shows that they are not satisfied with one recognition – they are constantly working to provide even better performance and develop their services based on feedback.”

– explained István Mózes, CEO of ClientFirst Consulting.

As part of the “Excellent Service” program, ClientFirst test buyers examined companies’ customer service in four areas this year. In addition to personal, electronic and telephone customer relations, customer communication on companies’ social media platforms and chat channels was also evaluated. Companies that achieved a score of at least 80% in the given category received a “Qualified Service” certificate in recognition.