The new World of Coca-Cola is offical “green”

By: trademagazin Date: 2008. 03. 07. 00:00

Environmentally Friendly Design Earns New World of Coca-Cola ''Green'' Status Energy and Water Efficiency Features Merit Recognition for Environmental Sustainability by the U.S. Green Building Council.

The new World of Coca-Cola® achieved official “green” status
as an environmentally friendly building. The attraction, which opened
in downtown Atlanta in May 2007 as a venue to showcase the complete
story of the Company and its brands, was awarded a “Gold” rating
by the U.S. Green Building Council (USGBC).


The World of Coca-Cola adheres to the U.S. Green Building Council’s
standards for Leadership in Energy and Environmental Design (LEED®),
which encourages development of “high-performance, sustainable
buildings” through an emphasis on energy and water efficiency,
recycling, reuse of resources and waste reduction. The building is
one of only a handful in the state of Georgia to achieve LEED
certification.


About 20 percent of the construction materials for the building were
of a recycled or “green” nature, including environmentally
friendly bamboo and recycled rubber flooring. Recycled polyethelene
terephthalate (PET) – the key ingredient in plastic beverage
containers – was used in the carpeting. Along with all the recycled
matter that went into the building, almost 90 percent of construction
waste from the project was salvaged, reused or recycled.

 

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