Delhaize Belgium Launches Locally Grown Tea
Delhaize Belgium has announced that it has launched locally grown tea offered by the brand LocalTea.
The tea, grown and picked in Belgium and exclusive to Dehaize, will help the retailer reduce CO2 emissions.
The range offers six SKUs – green tea with ginger, green tea black tea with red fruits, black tea relax, black tea chaï and green tea chamomile.
Priced at €3.99 a pack, LocalTea is currently available at all Delhaize stores in Belgium.
According to Delhaize, the tea is grown as per natural cultivation methods.
It uses up to 99% less water and energy compared with tea from the other side of the world.
ESM
Related news
Display 2.0 – the sales floor of the future
In-store display is becoming a smart device – we could…
Read more >Sainsbury’s tea returns to Fairtrade label
The move is expected to generate over £1m ($1.34m) a…
Read more >Food offering is attracting more and more shoppers to drugstores in Germany
Buying groceries in drugstores continues to gain importance. According to…
Read more >Related news
Viktor Orbán: we will introduce margin reduction for new products as well, if necessary
The margin regulation must be maintained because people must be…
Read more >Healthy meat products rich in fiber and protein have been developed in Debrecen
A new product line consisting of health-promoting, fiber- and protein-rich…
Read more >German retail sales fell month-on-month in April
In Germany, retail sales fell by 1.1 percent in real…
Read more >