Morrisons launches scheme to sell £10 worth of food past its best before date in £3 food box

By: Gyarmati Orsolya Date: 2019. 11. 26. 08:30

Morrisons is to start using the food waste app Too Good to Go, which will help customers purchase products as part of a new discount box scheme.

The supermarket will be the first in the UK to sell goods beyond its “best before” date and said shoppers will be able to use the app to buy fruit and veg, bakery, and deli items worth £10 for £3.09.

The company expects the project to distribute 350,000 food boxes in 2020, which, it claimed, will reduce CO2 emissions by 882 tonnes: the equivalent of driving from London to Edinburgh 5,351 times.


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