Gergely Gulyás: the international recognition of Hungarian wine must be increased
The international recognition of Hungarian wine needs to be increased, and this will be helped by the upcoming Hungarian Wine Marketing Strategy – explained the minister in charge of the Prime Minister’s Office at the opening of the 11th Wine Conference held in Budapest on Friday.
Gergely Gulyás emphasized that the inadequate foreign recognition does not depend on the work of Hungarian winemakers. It is no longer true that good wine does not need a company, modern marketing tools are also needed – he added.
That is why the Hungarian government decided to encourage the better-known and popularization of Hungarian wines internationally – he said, adding: the Hungarian wines of Tokaj, Somló, Szekszárd and others are competitive anywhere in the world, so the goal is to be on the top shelf everywhere. be avoided.
Related news
What can cause the price of a wine to increase tenfold?
There are fewer of them worldwide than the number of…
Read more >Alcohol-free novelty in the Balaton wine world
Laposa Birtok has reached a new milestone: it has introduced…
Read more >At the forefront of the domestic food industry for more than half a century
The future of the food industry is shaped by young…
Read more >Related news
Corporate leaders’ commitment to sustainability at record level
According to the latest data from the K&H Sustainability Index,…
Read more >FAO food price index rose slightly in June due to higher prices of meat, dairy products and vegetable oils
The Food and Agriculture Organization of the United Nations (FAO)…
Read more >What can cause the price of a wine to increase tenfold?
There are fewer of them worldwide than the number of…
Read more >