Carrefour And Nestlé Launch ‘Adopt a Fruit, Adopt a Vegetable’ Initiative

Carrefour has teamed up with Nestlé to launch the ‘Adopt a Fruit, Adopt a Vegetable’ initiative in France to help parents in encouraging their children to adopt a healthier and more sustainable diet.

The campaign is in line with Nestlé for Healthier Kids and Carrefour Act for Food initiatives, both launched globally in 2018.

The retailer will offer free fruit and vegetables to parents and children, as well as recipes and cooking instructions.

ESM