Feró reloaded: beer time after work
The Kőbányai Beer prepares for this season with a limited, “Bean kerchief” packaging. The brand communication is by the Human Telex Advertising Agency.
The Kőbányai Beer has based its seasonal campaign on an existing communication platform. The brand’s face continues to be Nagy Feró, the main message is the Kőbányai Beer Time, based on the “Eight hours work, eight hours recreation, eight hours of fun”. The campaign is accompanied by attractive price actions focuses on the after-workhours – Péntek Erika, Account Manager of the Human Telex Advertising Agency told.
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