Old Hungarian brand Mirelite is here again

The fourth day of Anuga saw the resurrection of an old Hungarian brand Mirelite. In the hall of frozen products, the stands of Albertirsa-based Mirsa company was visited by 150 businessmen interested in the company, within the first four day of the event. Twenty of them were interested in the Eskimo character appearing on the 65 year-old Mirelite-logo. Owner József Loso has purchased the brand's name from the liquidator.

“We have been on the market for thirty years and have taken part in each and every Anuga since. Several people know us, and we are importing to 66 countries” – owner-director of the medium-sized family business informed us. Following our successful vegetable and fruit profile, we have launched our traditional Mirelite-products.