Survey about Hungarians marketing knowledge
Marketing weaves trough our life, influences our decessions but we don't know exactly what it realy means – concludes common research of GfK Hungary and Hungarian Marketing Association.
Most people think marketing is part of
our life, but most of them say companies should give the money –
they spend on marketing- in form of price decreasing to the
consumers. 1/5 of respondors say marketing and ethic hasn't any
contact. 50% are on the opinion that the marketing is manipulation,
influence and makes needless consumption.
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