The K&H sustainability index won a Silver Prism Award
The professional jury of Kreatív magazin awarded the K&H sustainability index and the related communication activity, which uses data- and research-based PR tools effectively and socially responsibly, with a silver Prism award.
Kreatív, the magazine of the domestic PR, advertising and media industry, organized the Prizma Kreatív competition for the fifteenth time, the purpose of which is to strengthen, raise awareness and make visible the prominent communication role of the domestic public relations profession. The jury, representing both the agency and the client side, awarded K&H with a silver Prizma award in the category of tools related to PR activities for the development and implementation of the K&H sustainability index.
One of the key issues in the fight against climate change is how much companies put environmental awareness at the center of their strategy; how well are the industries and service providers leading in the use of environmental resources aware of the environmental impact of their own activities, as well as the means by which they can reduce it. K&H’s sustainability index seeks to answer all of these questions: since the beginning of 2022, it has been conducting a comprehensive and representative survey of medium and large Hungarian companies on the topic of sustainability every six months. The data of the survey form the K&H sustainability index, the evolution of which and the results of the research that underpins it are regularly presented by the Bank in the context of press conferences and thoroughly elaborated in the form of several press releases. This solution is an integral part of K&H’s commitment to sustainability, integrated sustainability-themed communication activities.
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