EY: Customers fear data theft – global research
More and more customers are worried about the leakage of their data provided during the purchase, which forces retailers to take action as well, according to EY’s latest international survey of more than 23,000 consumers in 30 countries.
The fact that customers feel less and less secure about their data over the past year makes it difficult for retailers. Nearly two-thirds of consumers (61%) fear having their identity stolen, and more than half (54%) fear that the company they share information with will be the victim of a cyber attack.
“Strengthening the information security of your organization should be at the top of every business leader’s priority list. This is his well-conceived self-interest. In addition, the so-called NIS2 directive of the European Union now encourages, among other things, digital service providers with over 50 employees. They must take concrete measures to increase their level of cyber defense”
– emphasized Mihály Zala, head of the cyber defense business of EY Hungary.
Related news
Digital Revolution in rabbit meat production: the innovative project of Tetrabbit and the University of Veterinary Medicine has been successfully concluded
Digitalization is transforming all areas of life. It is now…
Read more >EY: More and more domestic companies are using artificial intelligence, the gap between companies is growing
Nearly two-thirds of domestic companies are already using or thinking…
Read more >Uncertainty surrounds the seemingly improving economic environment in Hungary
The slowdown of recent years and the volatile economic environment…
Read more >Related news
Mandatory promotions are over: the industry received the news mixed
As of July 1, 2024, the government has abolished the…
Read more >KSH: The volume of exports of food, beverages and tobacco increased by 35 percent, while the volume of imports increased by 10 percent
In April 2024, the volume of exports was 13, and…
Read more >BMI: Slight contraction in June
The seasonally adjusted June value of the Purchasing Manager Index…
Read more >