Sales of the Jókenyér brand are growing by four percent each year
The Ludwig & Mentes Kft., manufacturer of the Jókenyér brand products, has sold an average of four percent more bakery products each year over the past 5 years, increasing the number of employees from 96 to 170, according to the company.
Photo: jokenyer.hu
The expansion was partly explained by the increase in sales points and the increase in the number of conscious customers.
This is supported by a survey of the company and Pulzus made with the participation of one thousands people in October that the demand for a healthier lifestyle is increasing among the population, which also affects the purchase of bakery products. (MTI)
Related news
Bread basket value
A drasztikus változásokat hozó válságévek után 2023-ban a sütőipar költségeinek…
Read more >The 2nd round of judging of the St. Stephen’s Day bread competition of the Hungarian Bakers’ Association was successfully completed
Fresh bread with a crispy crust, bread tied with a…
Read more >Related news
An era ends, a new one begins – marketing leadership change at Eisberg
After two years, Judit Gál, the company’s marketing and communications…
Read more >The price fall in PENNY continues
PENNY Hungary continues to slash prices on basic household and…
Read more >Heineken quenches its thirst for data management with artificial intelligence
Heineken Simplifies Data Analytics for Employees with SAP AI Solution.…
Read more >