End of the year

By: Trademagazin Date: 2015. 12. 08. 00:38

In 2015 the majority of FMCG companies saw their sales increase. Consumption was growing and FMCG sales were moving in the plus 3-3.5 percent range in comparison with 2014. Manufacturers’ output also increased a little. Private label products strengthened further and among retail channels discount stores bettered their position. Sunday closing didn’t entail a sales drop. Some questions are still waiting to be answered, though. For instance only a small progress was made in fighting the black market. Online cash registers and the Electronic Public Road Trade Control System (EKÁER) whitened the economy a little but there was no real breakthrough. All in all, 2015 was a better year for the FMCG sector than the ones preceding it, but there is still room for improvement.

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