The barbecue season has started at Lidl

By: Trademagazin Date: 2024. 05. 16. 12:02

In last year’s grilling season, Lidl Hungary significantly increased the number of grill products sold by almost a third. The company is counting on further expansion, as this season the high-quality Hungarian grilled sausage will be available not only in domestic but also in six foreign Lidl stores, which means export opportunities for Hungarian suppliers and thus further growth.

Our country’s leading retail discount chain is constantly expanding its wide, high-quality product range in order to serve customer needs to the maximum. Thus, in addition to the offers that are renewed every week, with favorable price-value ratios and at discount prices, which are already customary from the supermarket chain, it is also specially prepared for the grilling season. Thanks to this, nearly 60 different grilled meats and meat products are available in the seasonal grill offer, including new flavors and new products. What’s more, customers of not only domestic but also foreign Lidl stores can pick up Party-mix Hungarian grilled sausage from the Grill&Fun own-brand product line, which provides export and development opportunities for domestic suppliers, and also contributes to the country’s economic growth and competitiveness.