GKID and Mastercard enter into cooperation – the most comprehensive research on the online trade market is being prepared so far
From 2023, GKID, which has been researching e-commerce for 10 years, will jointly examine the entire digital commerce ecosystem with Mastercard, as part of which they will prepare one of Hungary’s most comprehensive e-commerce researches in three rounds. The basis of the cooperation was the work of the parties within the Digital Trade Association (DKSZ), in which GKID and Mastercard are also founding members working together with 5 other companies to support the development and cross-border sales of Hungarian e-retailers.
As an essential part of the cooperation, GKID and Mastercard are preparing e-commerce research with the participation of e-retailers active in the Hungarian market, with whom contact will be made in a renewed form and interface in the future. For this purpose, on the ekerkutatas.hu website, GKID and Mastercard are waiting for the registration of all e-commerce companies who wish to be the first to learn about the latest trends through active participation in the survey. The first round of the research, which is prepared 3 times a year, will start on March 27, 2023 after a one-week pre-registration.
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