We are getting better at shopping

By: Trademagazin editor Date: 2025. 06. 05. 16:24

This May POPAI Magyarország held its annual meeting and the usual monthly gathering at an unusual venue: the SPAR Regnum Meat Processing Plant and Training Centre.

This article is available for reading in Trade magazin 2025/6-7.

SPAR’s marketing manager Károly Németh hosted the event, also giving and insight into new- generation marketing. Ildikó Kátai, general secretary of POPAI reported on the programmes and results of 2024.

Károly Németh marketing manager, SPAR Magyarország

Gergely Molnár, production manager at SPAR’s meat processing plant talked about the history and operating structure of the Regnum, Enjoy and Convenience factories.