The Hungarians are having breakfast by scrolling on their mobile phones alone
Although almost everyone thinks it is important for the family to have breakfast together, and the common breakfast is a good time for a quality time together, in everyday life the majority prefer breakfast alone. While eating, many choose the company of their smartphones, but where there is a child in the family, there is a greater chance of family members watching each other and breakfast instead of scrolling.
Common breakfast is a good time for quality time together – 9 out of 10 adults agree with this statement. There is a broad consensus among Hungarian consumers on this topic as well as on the importance of breakfast – among other things – the representative national research, which was commissioned by Kellogg’s reveals.
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