Health labels on Australian drinks

By: trademagazin Date: 2011. 07. 13. 12:45

The Australian liquor manufacturers have launched their volunteer program, under they label their products with health warnings, presumably in order to avoid future criticism, namely that they contribute to the national culture of excessive drinking.

Eighty percent of the alcoholic beverages – wine, beer, spirits – will carry the warning on their bottle, that will target mainly teenagers and pregnant women – said Trish Worth, representative of DrinkWise Australia, the organization that was founded by the liquor manufacturers – reports MTI.

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