Albertsons enters e-commerce partnership with Grubhub

Albertsons has tapped Grubhub to provide grocery delivery service from most of the supermarket operator’s stores, the companies said Tuesday.

Through the arrangement, Grubhub is allowing people who visit its website and app to order groceries from almost 1,800 of Albertsons approximately 2,200 supermarkets. Grubhub intends to “add more supply in markets where Grubhub delivery is available” in the future, a spokesperson for the delivery company said in an email.

The restaurant delivery company is fulfilling orders through its online marketplace for banners, including Albertsons, Safeway, Vons, Jewel-Osco, Shaw’s, Acme and Tom Thumb. Grubhub expects to fulfill most orders within an hour, although delivery speed will depend on the number of purchased items and the distance between the store and the customer’s location, according to the spokesperson.

Grubhub is positioning itself to compete in the third-party grocery delivery space with companies like Instacart and Doordash that dominate the business.

Grocery Dive