Award winning stores and POP projects

POPAI Hungary’s parent organisation, Shop! joined forces with Retail Design Institute to present last year’s winning concepts in an online webinar. Shop!’s global development director, Leo van de Polder organised the event, for which 160 participants registered from 18 countries.

First Cynthia Hirsch, president of Retail Design Institute presented creative solutions, such as the visual merchandising innovation award winning Psycho Bunny store in Miami. This was the first physical store of the fashion brand. Store of the year, architectural, customer experience and digital integration innovation award winner Cadillac House in Shanghai was also introduced.

Mr de Polder presented his selection of some of the Shop! Global Awards winner POP solutions. His main topic was the digital transformation of an Oak Farms store. Instore screen LLC’s managing director Henrik Andersson revealed that the biggest challenge was sourcing all of the many different types of screens.

Oak Farms store

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