Lidl Belgium Introduces Digital Loyalty Card

Lidl Belgium has announced that it has rolled out its first customer loyalty card through the Lidl Plus app.
The loyalty programme will allow shoppers to receive their cash register tickets and additional benefits digitally through the app.

The retailer tested the service with store employees for five months before launching it for customers, the retailer said.
Customers will also receive a digital scratch card with various benefits after each purchase.

In addition to the low prices and promotions, customers can also claim a maximum of €10 extra discount per week with Lidl Plus coupons, the retailer said.

ESM