Waitrose Lowers Prices Of Own-Label Products

By: Gyarmati Orsolya Date: 2020. 10. 22. 08:10

Upmarket UK retailer Waitrose & Partners has announced that it is lowering the prices of a range of own-brand products by an average of more than 15%.

Price cuts will apply to more than 200 products across a range of everyday items, such as fresh fruit and vegetables and cleaning products.

The initiative will also see the launch of a new marketing campaign across Waitrose outlets and on its website, the company added.

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