The Croatian TOP10 has 82 percent of the market

The 10 biggest retail chains in Croatia had combined sales of EUR 3.72 billion in 2016, which constitutes an 82.1-percent market share. Konzum is still the biggest player with a 30-percent share, followed by Lidl at 20 percent and Plodine, Kaufland, Tommy and SPAR with shares between 5 and 10 percent.