PR
Expanding professional programme – SIRHA Budapest is back!
SIRHA Budapest, Central Europe’s biggest food industry and HORECA trade fair will open its gates once again on 3 March 2026. The region’s most prominent hospitality and gastronomic professionals will...
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Lidl donates another HUF 100 million to the Heim Pál National Pediatric Institute
As a responsible and ethical company, Lidl Magyarország considers it important to contribute to supporting disadvantaged and sick children and their families through its donation programme. As part of this,...
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Continuous renewal on the path to sustainability
MiReHu’s sustainability efforts already have a strong presence in our daily lives. Developed over the past few years, the company’s awareness-raising activities are well known and recognised all over Hungary....
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Rossmann: consciousness, responsibility, inspiration – three projects, one set of values
For Rossmann sustainability and social responsibility aren’t simply campaigns, but core corporate values. This commitment is demonstrated by three recent initiatives. Green Brands award for the enerBIO brand: Rossmann’s own brand...
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Mars achieves another 1.9% reduction in absolute greenhouse gas emissions
Mars Incorporated has published its 2024 Sustainability in a Generation report, which reveals that the company has taken further steps to lower its carbon footprint. By the end of 2024...
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A tool adapted to AI searches has been developed in Hungary
A new tool has been introduced to help optimize content for AI-based searches. The BP Content Optimizer transforms Hungarian-language content so that it can appear in the answers of generative...
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Tesco’s food rescue heroes reduced the company’s food waste by 73%
In its recently published ninth food waste report, Tesco reports a 73% decrease in waste generated by its operations. At the same time the retail chain increased the amount of food donated...
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Green Cloud is rewriting the rules of corporate sustainability: green energy as a competitive advantage
An interview with László Pokol, the CEO of Green Cloud and Ildikó Varga-Futó, the company’s commercial director. This article is available for reading in Trade magazin 2025/8-9. – What are...
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Dm’s first 14-country sustainability report is now available: on the road to climate neutrality
Dm has published its first sustainability report covering all 14 countries in the group. Dm’s sustainability report for the 2023-2024 financial year came out in Hungary at the beginning of...
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Every bottle counts – hundreds of million forints raised from donations
With over 2.7 billion beverage containers returned, MOHU’s mandatory return system isn’t only an environmental milestone, but also a good example of social cooperation. More than HUF 230 million have...
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Responsible food management: this is ALDI
ALDI Magyarország is committed to continuously improving its efficiency, while ensuring lasting low prices and high quality for its customers. ALDI pays special attention to minimising food waste. The retailer...
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“Soproni has been there with people in the small and big moments for generations”
An interview with Nikos Zois, managing director of HEINEKEN Hungária. – Soproni Brewery is celebrating its 130th anniversary this year. How is the company experiencing this milestone? – The 130-year history...
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Strategic acquisition completed: Eisberg Hungary Kft. is now part of Green Factory
As part of a strategic acquisition, Poland-based Green Factory has bought the Hungarian and Romanian subsidiaries of Eisberg. Green Factory is one of the best-know food producers in the region,...
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Committed to the future of modern, sustainable and quality-oriented pasta production
At Mary-Ker Pasta Kft. we do our best not only to maintain our current market position, but also to continuously improve our capacities, quality assurance systems and environmentally conscious operations....
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YouGov Shopper: market research on new grounds
Last year global research firm YouGov acquired GfK’s Household Panel business, ushering in a new era in domestic market research. Let’s hear about the details from Tünde Turcsán, managing director...
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With a competitive agriculture for the development of rural regions
Hungary has been implementing its largest agricultural and food industry development programmes over the past decade. The Rural Development Program (RDP) and the subsequent Common Agricultural Policy Strategic Plan (CAP...
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Where tradition and future meet – the 82nd OMÉK is waiting for you
From 18 to 21 September Hungexpo will host Hungary’s oldest and biggest agricultural trade show, the National Agriculture and Food Exhibition and Fair (OMÉK). The event is a meeting place...
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Selected from home – domestic values on the shelves of PENNY stores
For Hungarian shoppers domestic products are guaranteed to taste better and be fresh. More and more people are consciously looking for food from Hungarian farmers. PENNY wishes to satisfy this...
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Elemental forces meet at the anniversary MVM ZENERGIA concert at the Papp László Budapest Sports Arena
An extraordinary musical and visual experience awaits art lovers at the 10th anniversary charity gala concert of MVM ZENERGIA on 29 August 2025. This year’s event, taking place at a...
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It’s not size that matters, it’s partnership: at Dunapack, even small customers receive great attention
Interview with Zoltán Szőnyi, Sales Director at Dunapack Packaging While more and more manufacturers in the packaging industry are focusing exclusively on high-volume orders, smaller clients are often sidelined. In...
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Who will paint the homes of the future?
While the home renovation boom gives new momentum to the construction sector, a less visible but equally important challenge is shaping the market: there is a growing shortage of well-trained,...
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Innovation and tradition go hand in hand
We asked Ceres Zrt.’s corporate director István Mikos about the company’s developments and export plans for this year, and how respecting traditions is linked to innovation. Last year’s solar panel...
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Recent research: guests avoid restaurants with poor restroom conditions
In a Tork international survey, 73% of respondents said that unpleasant restroom experiences significantly influence their decision to return1 to a hospitality venue. The condition of restrooms is a key...
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Responsibly, for the future
Smurfit Westrock is committed to supporting Párkány and actively participates in promoting community initiatives. Our magazine interviewed project leader Aniko Bogdanyiová. – How does Smurfit Westrock help local communities and what...
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Sweet Palermo® – in search of the perfect pepper
The story of Sweet Palermo® peppers isn’t just one of successful breeding, but also of a network of partners built on a shared commitment to quality. Internationally acclaimed seed breeding...
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The age of cybercrime 2025: a new economic reality
The annual global cost of cybercrime could reach USD 14tn by 2028, warns Mastercard’s Cyber Insights 2025 report, which sheds new light on cybercrime: attackers operate in networks, use sophisticated...
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Conscious sourcing for a sustainable future
Consumers are making increasingly conscious decisions: they prefer environmentally friendly, natural products from reliable sources. At Rossmann we are expanding our private label portfolio based on these criteria – in...
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Strategic development, sustainability and community presence by Reál
In 2024 the Reál Group continued the structural transformation that had begun in previous years – the nationwide harmonisation of product selection, pricing and promotions. By the end of last...
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Customer experience and sustainable solutions: PENNY’s successful year
In 2024 PENNY Magyarország focused on preserving customer trust by keeping the usual wallet-friendly prices and high-quality product range. Customer experience and dynamic growth Last year PENNY opened eight new,...
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Lidl holds on to its market leader position – they celebrated 20 years in Hungary last year
Last year Lidl celebrated 20 years in Hungary by investing in the future. Our magazine interviewed head of corporate communication Judit Tőzsér. – 2025 was a busy year for Lidl:...
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