Horeca
Farewell to Lehel Íze: the market’s iconic restaurant has closed
On May 1st, one of the most well-known eateries in Lehel Market, Lehel Íze, closed its doors for good. The restaurant, known for its simple, home-cooked food and affordable prices,...
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The best Mother’s Day champagne promotion of all time – Picture of the day
It has been on the neck of Törley bottles in Budapest stores for almost 30 years....
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Extra-Dry Martini – Video of the Day
The extra dry Martini is no joke, it’s more of a gin than a cocktail: the ratio of gin to Martini is written between 1 : 6 and 1 :...
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The number of foreign guests increased by 16 percent in the first quarter of 2025
In the first quarter of 2025, nearly 3.2 million guests arrived at Hungarian accommodation facilities, 8.4 percent more than in the same period in 2024. Guests spent a total of...
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KSH: in March, the number of guests was 1.1 percent lower and guest nights were 5.9 percent lower than a year earlier
In March 2025, 1.1 million guests spent nearly 2.7 million guest nights in tourist accommodation (commercial, private and other). Due to Good Friday and Easter, which fall entirely in April...
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Netrisk: travelers took out more insurance by mid-April than last year
Based on the number of travel insurance policies taken out this year, Hungarians’ willingness to travel has increased compared to last year, with 3.9 percent more travel insurance policies taken...
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Emirates and Visit Hungary jointly promote Hungary
Emirates and Visit Hungary to jointly promote Hungary to boost inbound tourism, the parties told MTI on Monday. According to the statement, under the agreement, Emirates and Visit Hungary will...
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Once again about the service charge
The Guild of Hungarian Restaurateurs (MVI) has updated its information material on tipping and service charges, their handling and tax implications – in line with the current legislation. This article...
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School milk, milky cocoa, 40-penny croissant – Picture of the day
Advertisement from the 70s,...
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Eggshell-Free World – Video of the Day
If not with the routine of the pros, then with this handy little tool – here is proof that you can crack a raw egg or peel a boiled one...
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The favorite cake of Hungarians is dobostorta
Whether homemade or store-bought, cakes play an important role in family and community events. According to TV Paprika’s survey*, seven out of ten Hungarians bake cakes, and most of them...
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New director at Hunguest’s hotels in Hévíz
From April 1, András Martos will hold the position of director of Hunguest Helios and Hunguest Panoráma hotels. The professional joined the Hunguest Hévíz team in September 2024, having previously...
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1% for you, a chance for the trade!
You can help representing the interests of the trade by donating 1% of your personal income tax to the Guild of Hungarian Restaurateurs (MVI). You can do this until 20...
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Heroes of our time
The HoReCa Heroes competition is being announced again by the HoReCa and Event section of the Hungarian Marketing Association and Trade magazine. This year, for the third time, they are...
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Training programme from May
The Hungarian Confectioners’ Craft Union (MCI) has successfully applied for funding from the GINOP_PLUSZ-3.2.3 scheme, so its members will be able to participate in new, completely free training programmes in...
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Cake of Hungary 2025 semi-final
This year the Cake of Hungary competition is organised for the 19th time. This article is available for reading in Trade magazin 2025/5. The theme of the 2025 competition is “Dobos...
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The many faces of Hungarian wine
The National Council of Wine Communities has launched the “Hungarian Wine. It has many faces, just like you!” wine promotion programme, which popularises the diversity of Hungarian wines, wine regions...
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How do you have your coffee, shaken or stirred?
This article is available for reading in Trade magazin 2025/5. According to Ákos Bősze, HoReCa business development executive of METRO, the strengthening cocktail and coffee syrup trend is coming from...
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World class – in Budapest
One of the capital city’s elite bars is Múzsa, the flagship 5-star luxury bar of Four Seasons Hotel. . This article is available for reading in Trade magazin 2025/5. Múzsa...
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Lords of the bar
In our new column we first introduce bartender Mike Hankószki: This article is available for reading in Trade magazin 2025/5. “I am the head bartender of the high end cocktail...
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Elite bubbles
The market of mixers – high-end tonics, colas, ginger beers and similar carbonated drinks –started flourishing in recent years. This article is available for reading in Trade magazin 2025/5. Mixers...
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Who is the revolutionary in public catering?
The Hungarian Bioculture Association has launched a signature collection campaign to promote the introduction of organic food into public catering; the National Association of Public Catering and Catering Managers (KÖZSZÖV)...
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The elegant lady and the beer – Picture of the day
Rashki’s leather beer bag is so flashy that we can imagine it in the hands of elegant ladies. Its price is correspondingly high – nearly 30,000 forints – so elegant...
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3D-printed Starbucks opens in Texas
The hospitality industry has reached a futuristic milestone: Starbucks is opening a coffee shop in Brownsville, Texas, whose entire building was made with 3D printing, Telex reported after New Atlas....
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Extended support: small pubs in villages with a population of 2,000 can now apply
A new opportunity has opened up for rural pubs: the government has now expanded the small pub support program announced at the end of March. In the future, not only...
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VisitBalaton365 destination management office opened in Keszthely
There is a need to strengthen the connections that affect the entire region and its economy at Lake Balaton, and the destination management office is taking on this mission, said...
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Earthquake threat? These are the most endangered holiday destinations in Europe right now
Another earthquake has caused panic in Turkey: the strongest wave in the vicinity of Istanbul reached a magnitude of 6.2, writes vg.hu, citing Reisereporter. The earthquake was also felt in...
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Record wages at Lake Balaton: seasonal workers can earn up to 800 thousand forints
Summer jobs on Lake Balaton in 2025 will attract young people and seasonal workers with higher wages than ever before: the net hourly wage will reach or exceed 3,000 forints...
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