Market News

Every second Hungarian would subscribe to toilet paper or a razor

Three-quarters of Hungarians have an online subscription to some product or service, or perhaps a combination of these, and the majority consider them particularly useful, the data of Shoptet’s recent...

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Amikor túl nehéz a szatyor… – Elvárások és tapasztalatok az online élelmiszer-vásárlás során

A pandémia alatt hatalmasat nőtt az élelmiszert online (vagy online is) vásárlók aránya, azonban a növekedés mára lelassult. Vajon miért választják inkább a hagyományos élelmiszerüzleteket még azok is, akik egyéb termékeket szívesen rendelnek...

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Lehet vonzó 13 éven keresztül a közösségi promóció? A Detki Keksz szerint igen

8 hazai gyártóval indult a Magyar Termék közösségi országos nyereményjátéka, amely ez alkalommal is a magyaranyero.hu oldalon fut egészen jövő év elejéig, amelyben csaknem 350 darab védjegyes termék vesz részt....

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Energy modernisation is the most urgent in retail trade

Businesses are taking steps against high energy costs: 6 out of 10 companies did something in the summer to reduce their energy bills, according to a K&H study. First and...

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In the OECD, inflation accelerated in August

In the countries belonging to the Organization for Economic Co-operation and Development (OECD), the annual growth of consumer prices accelerated to 6.4 percent on average in August from 5.9 percent...

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In Romania, retail sales increased by 2.4 percent in the first eight months

In Romania, according to raw data, retail sales increased by 2.4 percent in the first eight months compared to the same period last year, the national statistics institute (INS) announced...

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You can once again apply for the OMÉK Marketing Award

For the eighth time, the Hungarian Marketing Association is announcing its application for the Exhibition Marketing Award at the OMÉK. The growing value of the Exhibition Marketing Award is proven...

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The soil will appreciate the use of organic fertilizers

Farmers can achieve higher crop yields if they pay attention not only to the health of the plants, but also to the health of the soil.The use of organic fertilizers...

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Az USA-n kívül is értékesíteni kezdi a Coca-Cola BodyArmor termékét

A Coca-Cola közölte, hogy januártól Kanada nagyvárosaiban is megkezdi BodyArmor italának értékesítését – ez az első lépés a márka nemzetközi terjeszkedésének folyamatában 2011-es alapítása óta. Mind az eredeti sportital, mind...

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Lengyelországi ramentészta-gyárába invesztál az Unilever

Az Unilever a lengyelországi Poznań városában található élelmiszergyárába eszközölt beruházással kívánja növelni ramen tészta márkáinak gyártási volumenét. A cikk a Trade magazin 2023/10. lapszámában olvasható. A globális FMCG-óriás közleménye szerint...

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He organized a nut presentation for Nébih and NAK Pölöske

The National Food Chain Safety Office (Nébih) and the National Chamber of Agriculture (NAK) held a nut presentation in Pölöske on September 28. During the presentation, possible solutions to the...

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Beam Suntory strengthens European presence with new French subsidiary

Multinational spirits group Beam Suntory has announced plans to launch Beam Suntory France in January 2024, establishing the Maker’s Mark and Yamazaki owner’s own route-to-market in Europe’s largest whisky market....

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Ahold Delhaize Joins European Purchasing Alliance Eurelec

Ahold Delhaize has signed an agreement to join Eurelec, the European retail alliance joint venture established in 2016 by German and French retailers REWE Group and E.Leclerc. Joint sourcing is...

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More than two-thirds of shoppers will pay a premium for fresh food: Deloitte

More than two-thirds (68%) of shoppers who participated in a recent survey “Fresh Food at the Intersection of Trust and Transparency,” conducted by Deloitte indicated they are willing to pay...

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Hungarian and Moldovan relations must be made closer

Agriculture Minister István Nagy discussed agricultural, food industry and plant breeding issues with Dumitru Alaiba, Moldova’s minister responsible for economic development and digitalization, in his office on Wednesday morning. The...

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7.4 billion forints will be reimbursed to the producers

On October 6, 2023, the Hungarian State Treasury will begin refunding to more than 70,000 producers the amount of HUF 7.4 billion that was previously withdrawn for the purpose of...

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The latest issue of Trade magazine has been published!

The digital version is available with more content once again, and can be read by clicking on the front page below. In the October issue of Trade magazin, we set...

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CSR Hungary Summit 2023: A good place to be! Where it’s good to study! Where it’s good to develop!

Since 2006, the CSR Hungary conferences have been the leading professional events for CSR Hungary’s corporate responsibility and sustainability decision makers. This year, the fall CSR Hungary Summit awaits economic...

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Stores are still more popular than webshops

Due to the rise of e-commerce solutions, many people in trade might have thought that traditional stores were dying. However, customers seem to have a different opinion and are not...

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Kivezeti kínálatából az egyszer használatos evőeszközöket a brit ALDI

Az ALDI kivezeti az összes egyszer használatos evőeszközt Food to Go kínálatából, ezzel is arra ösztönözve a fogyasztókat, hogy térjenek át a többször használható eszközökre. A cikk a Trade magazin...

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ALDI promotes Hungarian Product Month with a prize draw

In August ALDI organised a consumer prize draw in cooperation with Hungarian Product Nonprofit Kft. Promoting Hungarian Product Month, between 3 and 30 August ALDI offered valuable prizes to customers...

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Felfelé kúszott augusztusban a GKI konjunktúraindex

Augusztusban az elmúlt öt hónap legmagasabb értékét érte el a GKI konjunktúraindex, melyet a GKI Gazdaságkutató Zrt. készített el az EU támogatásával. A felmérésből kiderült, hogy a magyar üzleti és lakossági várakozások...

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Reálértéken csökkent az e-kereskedelmi forgalom – GKID-Mastercard: 2023-ban is tovább polarizálódik az e-kereskedelem

Infláció alatti féléves forgalombővülés, töretlenül emelkedő rendelési frekvencia, stagnáló belföldi piac, élénkülő importforgalom és csökkenő online FMCG-vásárlószám jellemzi az online kiskereskedelem idei első hat hónapját, ahol a forgalom koncentrálódása miatt egyre inkább felértékelődik az...

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The issue of generational change is current in nearly 150,000 companies in Hungary today

Drastic changes are taking place quietly in the global labor market, because according to forecasts, by 2025, 27% of active employees will already be from generation Z. There are more...

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MMSZ joined the network of national marketing associations

The more than 30-year-old Hungarian Marketing Association (MMSZ) is committed to shaping and promoting the role of marketing and its ability to create value. Hungary’s dominant professional community represents and...

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A növényi alapú kategóriába is belép a PepsiCo Muscle Milk terméke

A növényi alapú trendet követő fogyasztók számára is vonzó alternatívát kínálni vágyó PepsiCo bevezeti a Muscle Milket a növényi alapú kategóriába. A cikk a Trade magazin 2023/10. lapszámában olvasható. A...

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The price of eggs at the packing point is more than 50 percent higher than a year ago

According to the data of the AKI PÁIR, the packing point price of table eggs (M+L) from cage keeping in Hungary was HUF 59.03/piece in the first thirty-eight weeks of...

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France kicks off bird flu vaccination despite trade backlash risk

France began vaccinating ducks against bird flu on Monday to try and stem the virus that killed millions of birds worldwide, a move that prompted the United States to impose...

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Nestlé sets ambitious sales targets for healthier foods

Nestlé aims to significantly increase its sales of health food products. CEO Mark Schneider has set a target of 20-25 billion Swiss francs more revenue in this area by 2030,...

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The Agrár Széchenyi Card MAX+ is available with an interest rate of five percent

The recently launched Agrár Széchenyi Kártya MAX+ overdraft facility is a huge help for Hungarian agriculture in bridging the market difficulties caused by the Ukrainian grain crisis, announced Zsolt Feldman,...

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