Market News
This year’s “Inno d’Or – Innovation of the Year” awards were presented at the Innovation Day conference
For the third time, Trade magazine organised the award ceremony of the contest that first took place in 2021, as part of the programme of a one-day conference. This article...
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Company mobile can turn into card payment terminal
K&H’s innovative Andorid-based SoftPOS application can turn the company smartphone into a card payment terminal. This article is available for reading in Trade magazin 2023/6-7. Head of SME and marketing...
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Wolt Drive arrives in Hungary
Wolt, one of the leading quick commerce platforms, launches the Wolt Drive service in Hungary too. This article is available for reading in Trade magazin 2023/6-7. Wolt Drive is basically...
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Growing popularity for the Hungarian Product loyalty website among manufacturers
It was in last March that Hungarian Product Nonprofit Kft. launched its loyalty website, www.magyaranyero.hu. The website was created for the integrated implementation of prize games and it already has...
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Retail sales went downhill
According to the Central Statistical Office (KSH), like-for-like retail volume sales were down 12.6% in March 2023; adjusted for calendar effects, the sales decrease was 13.1%. Grocery stores saw their...
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130 entries arrived to Lidl’s in-school educational competition
Lidl Hungary’s 8th “Healthy in the classroom” awareness raising campaign was a great success. More than 130 entries were sent in by 71 schools from all over Hungary. Organised in partnership...
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OMÉK will be waiting for visitors with superb trade and family programmes this autumn
Between 20 and 22 October 2023, the 81st National Agriculture and Food Exhibition (OMÉK) will open its gates, for both the representatives of the agri-food trade and the members of...
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HELIA-D unveils new product range
HELIA-D has introduced its latest innovation, the new HELIA-D Hydramax range. This article is available for reading in Trade magazin 2023/6-7. The Hydramax range is a new generation of deep...
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Szentkirályi’s new production hall
Szentkirályi is expanding its production capacity with a new production hall, which was inaugurated on 2 June, by the company’s two co-owners, Alessandro Pasquale and Levente Balogh, together with government...
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SPAR customers are focused on quality
Conscious shoppers find it important that the products on the shelves and their packaging, together with the logistics and food production processes are transparent, and that product quality is certified...
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New rules for retail trade from 1 June
On 1 June a government decree came into effect, imposing mandatory promotions for FMCG retail chains. According to the new rules, in 20 product groups grocery retailers have to cut...
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KSH: in April, the turnover of retail stores decreased by 12.6 percent
In April 2023, the turnover volume of retail trade – with a significant base effect – decreased by 13.6 percent compared to the same period of the previous year according...
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Retail turnover decreased by 12.6%
In April, the volume of retail trade fell short of expectations by 13.6% according to raw data, and by 12.6% when adjusted for calendar effects, while sales revenue rose by...
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K&H: It is difficult for companies to cope with double-digit inflation
Inflation above 20 percent affects large companies, the operation of 9 out of 10 companies is negatively affected, according to the latest measurement of the K&H large company growth index....
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“Most successful promotion of the year 2023” awards were presented to the winners
This year Trade magazin organised the “Most successful promotion of the year” competition for the 15th time, the results of which were announced as part of a one-day conference, titled...
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The online price monitoring database is in test mode
The online price monitoring database will be launched on the first of July. On Tuesday, the working group established by the Economic Competition Authority, the Ministry of Economic Development and...
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GKI: What did (re)industrialization achieve in the light of the development of foreign trade?
Hungary’s foreign trade balance in goods showed a record loss in 2022 (-8.6 billion euros) according to the KSH, while according to the MNB the deficit was almost -15 billion...
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The government submitted next year’s tax laws: price increases are coming for cigarettes and fuel!
In accordance with his promise, Minister of Finance Mihály Varga submitted a tax bill to the parliament last week, which will bring significant changes to the tax system next year....
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EY: Personal data becomes valuable for customers
The rise of online solutions has made customers more aware, who would prefer to provide their personal data only if they receive real discounts in return, according to EY’s international...
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World Milk Day: this happened at the Vitafort Zrt. National Partner Meeting
Due to the positive properties of milk, as well as to draw people’s attention to the importance of calcium intake, the UN World Food and Agriculture Organization (FAO) designated June...
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TMK Market Researchers: what happened in the last 15 months?
This article is available for reading in Trade magazin 2023/6-7. “First-hand information from market researchers” was the tile of Trade Marketing Club’s (TMK) online meeting on 13 April, where...
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POP world champions
The winners of the Shop! Global Awards POP competition were announced. From the 77 entries 24 went home with a trophy. There were two Hungarian competition entries, and one member...
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Dietary supplements for men have been withdrawn from circulation by Nébih
Another two dietary supplements for men did not comply with the regulations, as the products contained active pharmaceutical ingredients. Nébih obliged the distributors of Dr. Hard and Superhero dietary supplement...
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Juniper, spices and other things
According to a report by IWSR, Hungarian gin sales jumped 50% in 2021, and data from NielsenIQ basically reveals the same for 2022. This article is available for reading in...
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General meeting and trade programme
Just like last year, SPAR was the host of the annual general meeting of POPAI Hungary Association and the trade programme afterwards. This article is available for reading in Trade...
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Escape to victory – FMCG and retail became more attractive sectors despite the economic difficulties
After many years, the FMCG sector is once again more attractive to workers than the average, and many would like to work in retail as well. This article is available...
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Alcampo Launches Second Blockchain-Based Product
Auchan’s Spanish subsidiary Alcampo has launched a new product on the market with blockchain technology, which is available in its 539 outlets including 80 hypermarkets and 459 supermarkets. The organic...
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In Romania, the growth of retail sales slowed to 3.4 percent in the first four months
In Romania, according to raw data, the volume of retail trade increased by 3.4 percent in the first four months compared to the same period last year, the national statistics...
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Propagation materials of dubious origin were destroyed by Nébih on the Dunaföldvár market
Nébih specialists inspected the market in Dunaföldvár in May, during which they destroyed hundreds of vine and fruit planting materials that were completely unsuitable for resale, and prohibited on-site sales....
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Peroni launches £17m Stile Capri marketing campaign across Europe
Peroni Nastro Azzurro (PNA) has revealed it is launching a new €20m (£17m) marketing campaign across several European countries for Stile Capri, the brand’s inaugural lighter lager and its first...
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