Market News

Energy drink consumption increased spectacularly in Hungary

According to Nielsen market research company; retail sales of energy drink increased by 24 percent, between the 2008 September and 2009 August period, exceeding 11 billion HUF. Because of the...

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Ministry of Finance would correct the spoilt of the cafeteria-regulation

The government has to correct its tax proposal, voted summer 2009. Under the current rules not 25, but 58 percent would afflict the fringe benefits. In the case of the...

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The companies of the region do not expect recovery

Deloitte prepared its first regional economic sentiment survey. In the summer 190 heads of large companies were asked about the prospects of the next 6-12 months. Hungary, Romania, Poland, Croatia,...

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Salient optimism at the Germans

According to the GfK market research institute on the basis of the October survey, the GfK consumer confidence index produced the highest value of the last 16 months in Germany....

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This year’s grape harvest worth a little

Midway through the harvest, it can be seen, that the yield will be less than the expected 3.5 million hektoliters, because of the hot summer. But despite the fewer amount...

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We bought more fondant candy in 2008

According to GfK Hungária’s ConsumerScan, in October 2008-January 2009, Hungarian households bought more fondant candy than a year before; the increase was 4 percent in terms of volume (meaning that...

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Supermarkets recuperate in the first six months

A report by GfK Hungária on retail in Hungary in the first half of the year reveals that households bought significantly less in volume. The supermarket channel expanded healthily, it...

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Beautiful and hardworking

Toyota believes that a workplace can be comfortable, what is more, it should be comfortable. Image does matter in business, therefore Dyna is not only practical but good-looking and stylish...

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Hungarians economise differently than the rest of the world

While in the United States and Europe consumers try hard to save money by looking for cheaper products, Hungarians buy less of the same daily consumer goods, according to a...

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Thriftiness fuelling activities

Cheese is one of the categories where thriftiness has driven consumers to turn to cheaper products and distribution channels, resulting in growth for discounts and private labels. Average prices were...

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Retail volume sales decrease all over Europe

According to an estimate by Eurostat, in June 2009 retail sales continued to shrink in terms of volume: in the EU-27 by 1.7 percent, in the Euro zone by 2.4...

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Less cheese consumed than a year ago

According to data from GfK Hungária ConsumerScan, practically all segments of the cheese market showed decline last year. Hyper markets and super markets remained the primary distribution channels. Sales in...

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Share of import significantly lower in Hungarian retail chains

The future of agriculture and the food industry depends on Hungarian consumers: on their decision whether to buy domestic or foreign products – researchers of Agrár-Európa Tanácsadó Kft. and Kopint-Tárki...

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Dishwashing liquids and hair dyes increased the most

According to Nielsen, household chemical and cosmetics retail sales grew by 3 percent, approaching an annual HUF 300 billion in July 2008-July 2009, compared to the same period a year...

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Shrinking export-import activity

In January-June 2009, the volume of export and import was down by 20 and 25 percent, respectively, compared to the same period in the previous year. Foreign trade balance was...

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Specialised products successful among detergents

Those who buy detergents make a strong distinction between cheap and expensive products. Those who look for premium quality buy Ariel and Persil. In the medium price category, we find...

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A slight price increase in the food sector

According to a report by KSH, domestic sales prices in the food sector decreased by 1.3 percent in July, in comparison with June. In a 12-month comparison, sales prices in...

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New products from the Clorox brand

Clorox is a well known brand, present on the Hungarian market for more than 10 years as one of the key players in the chemicals category. Besides providing constant high...

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Minuses prevail

In the first six months of 2009, retail sales were lagging behind last year’s by 3.2 percent. Volume sales increased by 0.5 percent from June to July. HUF 3,356 billion...

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It is time to wake up!

What does crisis mean? It means that we cannot continue doing things the way we did before, we have to find new solutions. This is true for the FMCG sector...

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Demand shifts towards general purpose cleaners

Consumer habits are changing in the product categories related to cleaning. Households buy less cleaners and cleaning utensils. Only innovative, environmentally friendly solutions and private labels achieved growth. – The...

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Weakening price-decrease in the agricultural sector

Producer price level of agricultural products in June 2009 fell by 13 percent, compared to the same period in 2008. According to KSH, crop products were down by 17.5 percent,...

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The Wandering Magyar

The food basket known by the name of Hungaricum is one of the most straightforward advertising messages: sausage, onion and a pitcher accompany Hungarian flavours. However, in an age of...

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Battery-operated air fresheners energise the market

Last year the air freshener market produced a two-digit expansion, but this year growth is losing pace. One third of the market is covered by aerosol products and battery-operated devices...

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Consumer confidence on the increase, moderate optimism

We have experienced an unparalleled economic crisis and the consequences have been difficult to predict. The Consumer Confidence Index makes it possible to forecast probable trends. FMCG retail data in...

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(HU) A HÓNAP TÁBLÁZATA – Top 10 élelmiszer a régiókban

Sorry, this entry is only available in HU....

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Packaged demands

Household packaging material sales grew in value and stagnated in terms of volume, compared to last year. The food packaging and baking paper segments both grew by two-digit numbers. As...

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Foreign markets – Spain: Supermarkets dominate, discounts gaining ground

Out of 100 Spanish households, 58 spend the most money on food, household chemicals and cosmetics in supermarkets. For the Spanish, the most important in choosing a shop is a...

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Most popular segments became more expensive by 7-11 percent in one year

According to Nielsen, retail sales of coffee was up by 5 percent in value, surpassing an annual HUF 50 billion in August 2008-July 2009, compared to the same period in...

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Cosmetics market prepares for Christmas

In value, the market holds its position. In personal body care, shower gels and deodorants are the two biggest sub-categories where special products, innovations and promotions push category sales forward....

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