Market News

Increasing industrial orders in the U.S.A.

The new industrial orders in the United States, increased by 2.1 percent by 8.8 billion dollars, to 421 billion USD in September. Expectations were about a more modest, 1,3 percent...

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Aufwind Schmack to start test operation of biogas plant in April

The Hungarian-based unit of Germany's Aufwind Neue Energien plans to start test operation of a HUF 3.9 billion biogas plant it is building in Szarvas in April, Aufwind Schmack announced....

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What you can eat today…

In the autumn several market research companies published data and results from the domain of healthy eating. Nielsen revealed that Hungarians find healthy food products too expensive. Ipsos found that...

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On four wheels for Hungarian food production

Coop Rally was organised for the fifth time, and the 84 cars travelled around the central and northern part of Transdanubia from 16 until 18 September, to tell people about...

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Agricultural prices soared during the summer

The production price level of agricultural products augmented by 12.8 percent in July 2010, compared with July 2009. Vegetable products became 20.5 percent more expensive, while livestock and products of...

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Drugstores’ market position became more stable

The annual market of household chemicals and cosmetics exceeds the value of HUF 300 billion. According to Nielsen, these products’ retail sales did not change this January-August, compared with the...

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Decrease in the prices of food products

In August KSH reported a monthly consumer price decrease of 0.6 percent. Compared with August 2009, prices rose by 3.7 percent. In the first eight months prices were 5.2 percent...

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We still consciously pick the place of our shopping

According to a study titled ‘Retail analyses 2010, the first six months’, made by GfK Hungária, in the first quarter of 2010 a positive trend characterised households’ spending on food...

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Ipsos launched a validated online research system

Ipsos Zrt. launched a new online research service, called Validated Online Opinions (VOV in Hungarian). VOV is a research panel recruited from the users of networking website iWiW, which has...

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Fewer tourists visited Lake Balaton than expected

According to data from KSH, in January-July 2010 the signs of economic recovery were not significantly palpable in the tourism sector: fewer domestic guests were registered at commercial accommodation sites....

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We visit shopping centres less frequently

GfK Hungária’s latest (July 2010) survey on shopping centres reveals that the number of those going to shopping malls one or more times per week slightly fell, and the proportion...

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‘It is ending precisely now…’ (Part 6)

This new, 6-part series by Trade magazin and GfK Hungária Market Research Institute focuses on price trends, pricing policies and consumer expectations in terms of price. Let us summarise what...

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Shops are buzzing in France

According to a quick estimate by Eurostat, in July 2010 retail sales improved by 1 percent in the EU-27 and by 1.1 percent in the eurozone, compared with the same...

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By 2020 an expansion of supermarkets and discount stores is expected

GfK Hungária recently examined short-, mid-, and long-term retail trends. Based on the results they prepared several scenarios for 2011-2020. Hypermarkets’ market share is expected to remain 23 percent in...

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Cheese drink is here

Japan surprises the world with something new every week. This time it is cheese drink: tropical orange juice with 51-percent fruit content is flavoured with exotic cheese. The drink tastes...

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Cartridge cleaners

Liquid soap and washing up liquid refills are not novelties these days. Not until somebody comes out with the idea of refill cartridges. Planet People from Canada put a collection...

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Stickers against forgetting

‘Beauty is timeless. Beauty products are not.’ – this is the slogan of the service called Beauty Alert. The company entered the market with stickers which make it easy to...

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Food product import reduced

In the first six months the volume of export increased by 18 percent from the base period and import also grew, by 15 percent. KSH’s quick report also reveals that...

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Weak forint strengthens the industry

In July 2010 the volume of industrial production augmented by 9 percent, compared with July 2009. In the first seven months industrial export improved by 15.7 percent (by 11.2 percent...

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Food industry prices fell

While domestic sales prices fell by 0.6 percent in July 2010 (in comparison with June), they rose by 9.9 percent if compared with the level of July 2009. According to...

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Inflation is at a standstill in the eurozone

Eurostat reported that consumer prices increased by 0.2 percent in the eurozone in August, in comparison with July. In the EU-27 consumer prices were 2.1 percent higher in July 2010...

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Food prices on their twenty-seven month peak

According to the calculations of FAO, the UN Food and Agriculture Organization; Food prices increased to their twenty-seven month peak in October, particular, due to the rise in the prices...

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Pork prices are lowering again

The Agricultural Economics Research Institute (AKI) continuously monitors and publishes world trends in poultry and meat products. Their last report reveals that the production price of domestically bred pig fell...

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Retail turnover finally expanded

In July the volume of retail increased for the first time since March 2007: by 1.7 percent if compared with July 2009. However, in the first seven months of 2010...

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Tea is the second most popular warm drink

In January-June 2010, 69 percent of households bought tea. From the different tea types black, flavoured black and herbal teas were the most popular, with a 27-30 percent penetration. Fruit...

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Shower gels and deodorants are the most popular in gift packages

Christmas gift packages with body care and cosmetic products were sold in the value of HUF 3 billion in the last Christmas period. It is noteworthy though that sales were...

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Health is the key word that slowly changes the structure of the tea market

In the recent period the tea market strengthened above the level of inflation, in terms of value: consumers bought more from expensive tea varieties. Lilla Adorján, Unilever’s category operations assistant...

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Demand shifted towards more expensive segments

On the HUF 13 billion annual tea market retail trends differ from the general trend: consumers are not trying to economise. In May 2009-April 2010 tea retail sales grew by...

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Breakfast cereal is the choice of young families with many children

According to GfK Hungária’s ConsumerScan, half of Hungarian households bought some kind of cereal product in the first half of 2010. Breakfast cereals were the most popular, followed by muesli/cereal...

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Only muesli was capable of a positive performance

According to the Nielsen Retail Index, retail sales of cereals and cereal bars fell by 2 percent in value and by 1 percent in volume, in December 2009-July 2010. Volume...

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