News and articles
(HU) Áprilisban folytatódik a Trade Marketing Klub!
Sorry, this entry is only available in HU....
Read more
Social issues in brand building
What a company thinks about social issues is now emerging as it builds its brand. This is how “brand purpose” or “doing good” campaigns link social advertising issues with marketing....
Read moreThe Eastern European and Baltic countries insist on retaining resources for the Common Agricultural Policy
The agriculture ministers of Eastern Europe and the Baltic states said in a joint statement in Warsaw on Monday that maintaining the level of resources available for the Common Agricultural...
Read moreThe GKI economic activity index remained on its 3 year nadir
GKI’s business index remained at its almost 40-month low in January, following a slight deterioration in business expectations in February and a nearly same improvement in consumer expectations – the...
Read more
New professionals in the management of the Dreher factory in Kőbánya
Dreher Breweries has strengthened its production team and the management of its Kőbánya factory with three new specialists. Tomáš Kosmák joins the company as Production Director and Member of the...
Read moreThe biggest pálinka show in Hungary is organized in Gyula
The biggest pálinka show in Hungary will be organized in Gyula, and the distilleries, which are made of apple and stone fruits, wild and berry fruits and grape and spelt...
Read more
PepsiCo acquires a company in China
PepsiCo has signed an agreement to acquire Be & Cheery, a Chinese snacking company. The deal will total 705 million USD – the companies announced. Be & Cheery sells mainly...
Read more
The government has launched new tenders for the Hungarian Village Program
The government has announced three more applications under the Hungarian Village Program, this time for a total of seven billion forints for the construction of medical service housing, the construction...
Read more
McDonald’s launches hamburger scented candles
McDonald’s recently announced that it is launching a pack of six candles so fast-food enthusiasts can relocate to their favorite hamburger scent – origo wrote. The specialty of candles is...
Read more
Salmonella dog food was recalled by the authorities
Multi Fit Native rabbit ear dog food containing Salmonella has been recalled from the market, the National Food Chain Safety Authority (Nébih) announced on Monday. According to the information, the...
Read moreBusiness sentiment in Germany improved in February
Business sentiment in Germany was better than expected in February -according to a survey sent to MTI by the University of Munich’s Ifo Economic Research Institute on Monday. The business...
Read more
The year started well for Swiss watchmakers
In January, Swiss watch exports rose 9.4 percent to 1 billion 786 million francs, compared to a year before, and again in the first month, the United States became the...
Read more
A fight against desertification
Desertification is the degradation of land in arid, semi-arid and dry sub-humid areas. It is caused primarily by human activities and climatic variations. Desertification does not refer to the expansion...
Read more
Heineken Spain Collaborates With Iberdrola For Green Energy
Heineken Spain has entered into an agreement with energy supplier Iberdrola for purchasing 100% renewable electricity for its breweries and offices in the country. The long-term power purchase agreement involves...
Read more
Hebe Announces Plan To Launch In Slovakia And The Czech Republic
Polish health and beauty retailer Hebe is planning to launch operations in Slovakia and the Czech Republic, a report in dlahandlu.pl suggests. The president of Jéronimo Martins Group, Pedro Soares...
Read more
Spar Introduces Collection Points For IKEA Products In Denmark
Danish retail group Dagrofa has announced that Spar has teamed up with IKEA to introduce a new service that allows customers to pick up their online orders from IKEA in...
Read more
Magazine: Some information about the rules regulating buyer power
In April 2019 Directive 2019/633 of the European Parliament and the European Council on unfair trading practices in business-to-business relationships in the agricultural and food supply chain (UTP Directive) was...
Read moreNagy István: beekeepers receive one thousand forints per beehive
Beekeepers will receive one thousand forints of support per bee, which is double the support so far – the Minister of Agriculture told M1 news channel. According to István Nagy,...
Read moreLast year’s tobacco production is better in quantity, but worse in quality
Due to the volatile and unfavorable weather conditions, last year’s tobacco production quality was lower than two years ago, but the farmers closed a better year in terms of quantity,...
Read more
The GVH has published information on advertisements targeting children
The Economic Competition Office (GVH) has issued a leaflet about advertisements aimed at children to alert advertisers to potential infringements – GVH announced on Friday. It is illegal for children...
Read more
Hungarian “star cheeses” conquer the world with kashkaval, labneh, chili and lavender grill cheese
Incredible but Hungarian cheese can be found on the breakfast table at the breakfast table in Guinea, New Zealand. The Hungarian firm Hajdú’s grilled cheeses are also offered in trendy...
Read moreFinally, ALDI leaves the plastic lid out off the sour cream glasses
By the end of March this year, ALDI will leave the plastic lid out off all Hungarian-branded own-branded dairy products. ALDI will continue its efforts to reduce the amount of...
Read more
Kanizsai Tóth Csaba is the managing director of the FÁN Group
Kanizsai Tóth Csaba, former commercial director of FÁN Group Kft. has become the managing director of the FÁN Group. The FMCG specialist has worked as a manager at several domestic...
Read more
EMAG and Extreme Digital both won awards at the Store of the Country competition
EMAG and Extreme Digital’s webshops in Hungary also won awards at the Store of the Country competition. Among the merged companies, Extreme Digital won the popularity award in the technical...
Read more
Hungarians in Europe are the least indebted compared to to their income
The total debt of the Hungarian population compared to income is the lowest in Europe, but it is often difficult to pay the bills, according to a European survey by...
Read moreKorean Air launched a cargo flight between Budapest and Seoul
Korean Air launched a a freight service between Budapest and Seoul, and the South Korean airline’s Boeing 777 operates twice a week on Friday and Sunday. The first flight carried...
Read moreConsumer confidence in Europe has improved
Consumer confidence in the euro area and the European Union improved markedly in February, according to a preliminary flash estimate released by the European Commission on Thursday. In the euro...
Read more
Euro area inflation at its nine-month highs
Euro area inflation rose to a nine-month high in January, according to a report released on Friday by Eurostat, the EU’s statistical office. In the euro area, inflation rose to...
Read more
Cognac & Co.
In the last 20 years the consumption of wine-based spirits – cognacs, armagnacs and brandies – dropped. Csaba Mosonyi, marketing director of Pernod Ricard Hungary told our magazine that they...
Read more