News and articles
Billion-dollar market and fragile credibility – this is how Hungarian influencer marketing is transforming
The domestic market for influencer marketing is showing dynamic growth: according to IAB Hungary, the sector’s advertising spending will amount to HUF 8.1 billion in 2024, which is a 31%...
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Tesco lowers drugstore prices
Tesco has announced further significant price reductions for more than 150 household products that are already guaranteed to be low-priced. As part of the promotion, which will start on May...
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The grilling season has started: more than 300 grill and pot products are available on Kifli.hu
Despite the varied weather, the grilling season exploded in May: data from Kifli.hu shows that demand for grilling meats, sauces, marinades, side dishes and vegetables has increased dramatically in recent...
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DM helps make intimate hygiene products accessible to as many people as possible
dm is committed to supporting women’s health and continues to focus on the conscious development of physical and mental health with its initiatives. The focus of the drugstore’s social responsibility...
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May frosts: grape shoots and seedlings in danger
Although folk wisdom calls May rain a golden time – and in recent days it has finally reached the Great Plain – the cold nights at the end of the...
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International Gold Medal for Flore Confectionery
Just eight months after launching, Flore Confectionery has achieved a remarkable success on the international stage: the young Hungarian artisan chocolate brand earned both gold and silver medals at the...
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European Central Bank: Water scarcity is the most significant natural risk to the European economy
Surface water scarcity is the most significant natural risk to the European economy, the Luxembourg Times, an English-language Luxembourg news portal, reported on Friday, describing research by the European Central...
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Growing cherry harvest predicted in France by 2025
Despite the decline in the area under cherry cultivation in France, according to a flash report issued by Agreste in early May, this year’s harvest could exceed 35,000 tonnes, 6%...
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Digital transition: the number of electronic signatures is increasing at a faster rate
The number of electronic signatures is growing at a faster rate than last year, with Microsec issuing more new electronic signature certificates in the first four months of this year...
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New impetus for Bük’s economy: Cooperation to strengthen vocational training
In order to strengthen vocational training in Bük, the Bük City Government, Büki Gyógyfürdő Zrt., Nestlé Hungária Kft. and the Vas County Vocational Training Centre have signed a cooperation agreement....
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Hungarian maritime container traffic has gained new momentum
After the closure of the Suez Canal and the reorganization of global routes caused serious disruptions last year, Hungarian sea container freight consolidated and strengthened in the first quarter of...
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AM: sustainable water management is the basis of innovative agriculture
The effects of climate change, increasingly frequent droughts and the scarcity of water resources make it necessary to develop adaptation strategies in water management – emphasized Imre Hubai, the State...
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Finlandia vodka addresses the next generation with its new campaign
Premium vodka brand Finlandia is launching a new global campaign aimed at tapping into the cultural shift towards more conscious and value-driven alcohol consumption and engaging with young adults in...
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The impact of the worker loan is already clearly visible, while personal loans have increased by one and a half times.
The amount of newly issued personal loans at K&H has increased significantly this year. In the first quarter, the increase was 48 percent compared to the same period of the...
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The Hungarian State Treasury offers new payment options to farmers
The Hungarian State Treasury offers new payment options to farmers to reduce their account burdens, the Hungarian State Treasury announced to MTI on Friday. The electronic application submission interface of...
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Flying standing up? The idea of standing seats is back on the agenda
Low-cost airlines could reach a new level of cost-effectiveness: the concept of standing-up seats is back on the agenda. The latest version of the “saddle chair” from the Italian company...
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K&H: Children’s Day is a good opportunity for financial education
Children’s Day can be a good opportunity to open the window of the financial world to the protagonists to support their future decisions, whether it is about saving money or...
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AM: final payment of Agro-ecological Program has begun
Of the participants in the popular Agro-ecological Program (AÖP), 63 thousand farmers have so far received partial payments of more than 82.7 billion forints, and the final payment of the...
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8 in 10 consumers now rely on AI search
About 80% of consumers now rely on AI-generated search results for at least 40% of their queries, significantly reducing the need to click through to external websites, according to a...
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A platform summarizing digital solutions and precision services is launched on the NAK website
The National Chamber of Agriculture is launching a new information platform, the aim of which is to summarize the digital solutions available in agriculture. Digital technologies and precision services will...
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NKFH: dmBio Beeren Crunchy berry and fruit muesli 500 grams recalled due to undeclared allergen
Due to an unmarked allergen (lupine), Dm Drogerie Markt Kft. has recalled and withdrawn from circulation the dmBio Beeren Crunchy berry fruit 500-gram muesli with a best-before date of December...
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Absolut Reveals Limited-Edition Bottle Collection For Tomorrowland 2025
Absolut has unveiled a three-bottle collection designed by Tomorrowland’s mainstage designers in association with Absolut’s creative team. The inaugural limited-edition bottle collection seeks to convey the electronic music festival’s fantasy...
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The Ministry of Agriculture is helping to prevent animal diseases with a new tender
Following the emergence of the foot-and-mouth disease virus, the Ministry of Agriculture is helping to increase the resilience of farms against animal diseases with a new tender opportunity. Farmers will...
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The GKI business climate index decreased in May
According to a survey conducted by GKI Economic Research Co. – supported by the EU – both consumers and businesses became slightly more pessimistic in May compared to April. The...
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OKSZ makes proposals to help smooth the elimination of the margin cap
In order to avoid further uncertainty, the international food retail companies of the National Trade Association are submitting a proposal to the government for a smooth phasing out of the...
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The price of certain products has decreased by a third due to the margin freeze
Bankmonitor experts conducted on-site research to assess how prices of drugstore products affected by the new margin cap regulation have changed. They also estimated the potential impact of observed price...
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The country’s first hybrid smart store opened in Szeged
János Kelemen, the President and CEO of Coop Szeged Zrt., recalled at the handover that they had already started planning the renovation of the store, which has been operating for...
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Instead of increasing long-term loans, large companies are considering maintaining leasing structures
Long-term loans are still not popular among the managers of large companies, which is explained by the hectic changes in the domestic, but especially the international economic situation. According to...
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A new step to strengthen SMEs, the National Champions loan program has been launched
The GINOP Plusz National Champions call for applications has been published, in which the “Single-operation Combined Loan Program Targeting Green and Digital Transition” will be launched with a budget of...
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This is how the EU would curb Temu
The European Commission has proposed a new handling fee of €2 for every parcel under €150 delivered directly to consumers from 2025, announced Trade Commissioner Maros Sefcsovics. The primary aim...
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