News and articles
Increasing cost effectiveness a key to survival
Date: 2007-10-31 08:00:00
Péter Nagy, head of division from PriceWaterhouseCoopers Kft., spoke about the increasing importance of cost effective operation, which is not only the result of market pressures, but also that of...
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Bread dominant
Date: 2007-10-31 08:00:00
According to data from the Hungarian Association of Bakeries for 2006, per capita consumption of bread was 80 kilos with another 14 kilos of other bakery products. This proportion has...
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From grape to bottle
Date: 2007-10-31 08:00:00
2007 is really a difficult vintage. It was started with a very mild winter, early budding, but spring frost limited our crop at some vineyard-sites. Hot and dry summer made...
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The Christmas assortment of Milka
Date: 2007-10-31 08:00:00
A new product has been added to the Christmas assortment of Milka. Karácsonyi Tál is an exciting mix of Alpine flavoured balls in Alpine milk, noisette, nougat cream and marzipan...
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CIES MARKETING FORUM
Date: 2007-10-31 08:00:00
7-8 November 2007, Brussels A unique speaker, Rob Reid, is coming from Los Angeles to Brussels to share his success story at the CIES Marketing Forum. He founded Listen.com, the...
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Pöttyös at home
Date: 2007-10-31 08:00:00
The Pöttyös brand was one of the sponsors of the Cultural and Tourist Festival held for the fifth time in Mátészalka. Pöttyös Túró Rudi is manufactured by Friesland Hungária zRt....
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Flying points
Date: 2007-10-31 08:00:00
Malév and Citibank celebrated their 10,000th client on 27 September. The two companies introduced their joint MasterCard type card one year ago, which can be used to collect bonus points...
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2008 could be the year of Aldi
Date: 2007-10-31 08:00:00
In her opening presentation on the second day, Mrs. Szalókyné Judit Tóth, director of Nielsen emphasised that it will be the cheaper sales channels and products will show growth in...
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Extreme wine labels spreading
Date: 2007-10-31 08:00:00
Labels make a big difference when customers do not have a definite idea of what kind of wine they are looking for. Today, the trend is to make labels simple...
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Hoventa – everything that is catering
Date: 2007-10-31 08:00:00
This year’s Hoventa attracted over 15,000 visitors. The main attraction was the WACS Global Chefs Challenge”, but the 4th Hungarian Barista Championship was also a very successful event. Over 150...
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Chio Exxtra Chips
Date: 2007-10-31 08:00:00
Chio Exxtra Chips are made from thicker, wavy slices of potatoes in extraordinary combinations of flavours, like sour cream-Mediterranean spices, or juicy ham-honey....
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„A spark appears, and a miracle happens”
Date: 2007-10-31 08:00:00
A few interesting quotes from my notebook: „A commercial revolution is taking place today in China” Alex Thompson from ITN, host of the conference „ The grey economy accounts for...
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Melon and Japan
Date: 2007-10-31 08:00:00
The latest, limited edition flavour of Fanta World, melon is here. Communication is intended to remind us of Japan. This latest addition to the Fanta World product line will be...
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Digital and universal electronics selling well
Date: 2007-10-31 08:00:00
In the central and eastern European region, the sales of non-perishable consumer goods are becoming increasingly concentrated. According to a survey by the Gfk Group, online sales are growing as...
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Solving liquidity problems by factoring
Date: 2007-10-31 08:00:00
Dr. István Tari , director of Erste Bank Kereskedelmi Centrum and László Stickl, general director of Erste Faktor spoke about the solutions bank can offer to the liquidity problems of...
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Internet banking not very popular among Hungarians
Date: 2007-10-31 08:00:00
According to an international, online survey conducted by Nielsen, Hungarian Internet users rarely use the net for banking transactions and use ATM machines less frequently than the international average. Only...
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Revival in the poultry market
Date: 2007-10-31 08:00:00
Agricultural Business Research Institute (AKI) continuously monitors developments in the world market of meat and poultry. Data from the Price Information System of KSH and AKI can be useful for...
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From killer of ideas to creative thinker
Date: 2007-10-31 08:00:00
The amount of knowledge to be learned from the three days of the Esomar conference equalled a university semester. The international organisation of market researchers celebrated the 60th year of...
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(HU) Saját márkás termékcsaláddal bővült a SPAR babaápolási kínálata
Date: 2007-10-31 00:00:00
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International Bad Products Awards
Date: 2007-10-31 00:00:00
The International Bad Product nominations were submitted by Consumer International (CI) member organisations, the final four, including the overall winner, were chosen by the CI Secretariat. In announcing its bad...
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(HU) Kevesebben gyűjtenek lakásvásárlásra, illetve – felújításra
Date: 2007-10-31 00:00:00
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(HU) Magyar nyertes a nemzetközi Henkel művészeti pályázaton
Date: 2007-10-31 00:00:00
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Szechenyi Card on the short list of European Enterprise Awards
Date: 2007-10-30 00:00:00
To be on the short list is a big honor for Szechenyi Card and the organisations behind. A 13strong shortlist has been selected for the European Enterprise Awards 2007, which...
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Functional food market grown dynamic in the UK
Date: 2007-10-30 00:00:00
Some 97% of British consumers have bought some sort of food with an added health benefit, according to a survey from Nielsen. According to the research company, the UK functional...
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Store chain privatisation in Serbia
Date: 2007-10-30 00:00:00
The country's biggest department store chain, Robne Kuce Beograd, was sold to a local businessman for 360 million euros. The bankrupt state-owned chain owns some 240,000 square metres of retail...
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Metro wholesale center in Far-East
Date: 2007-10-30 00:00:00
The assortment, service and architecture of the Metro Cash & Carry wholesale center in Lahore have been tailored to the specific needs of commercial customers in Pakistan. More than 20,000...
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