News and articles
Secrets of successful exhibitors
Date: 2007-06-27 08:00:00
Many people believe that the most cost-effective marketing tools for small to medium enterprises are exhibitions. However, hard and creative work is also needed to attract attention. Spectacular stands are...
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Coupons, points, VAT
Date: 2007-06-27 08:00:00
We asked Zsolt Tenczer, senior manager of PricewaterhouseCoopers, about the differences between the way VAT deductible after promotional vouchers is calculated n the EU and in Hungary. Vouchers and coupons...
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Enter the olive oils
Date: 2007-06-27 08:00:00
Olive oil is a small category but it shows dynamic growth. Annual retail sales exceed HUF 2 billion . According to the Retail Index of Nielsen, growth was over 21...
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Discounting
Date: 2007-06-27 08:00:00
A classic cash register shows us how much we have sold. Though barely noticeably yet, amounts in cash registers at the end of the day have begun to shrink. Small,...
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Wine and wine makers at Zwack
Date: 2007-06-27 08:00:00
„Get acquainted with the wine maker!” was the name of the wine tasting held by Zwack Unicum Nyrt. On 14. June, where among others, the latest products from Zwack Izabella...
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City of vending machines to be built in September
Date: 2007-06-27 08:00:00
“Vision of Vending” – a vision of the future in the world of vending machines. This is the main concept of the Eu’Vend exhibition to be held in Cologne, in...
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„We had been very successful for the first 20 years”
Date: 2007-06-27 08:00:00
We are in a small family store in the medieval city centre of Spoleto. This is a typical example of the traditional retail businesses which still hold a 30 per...
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Wiener Normal and Light
Date: 2007-06-27 08:00:00
A product representing the inimitable atmosphere of Vienna cafes and the flavours of fine coffees from Vienna, in new packaging, with a Light version coming soon!...
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Stores opening
Date: 2007-06-27 08:00:00
Tesco, Pécs Open: 20 arpil 2007 Chain: Tesco Store space: 1000 m2 SKU: 10 000 Tesco, Debrecen-Józsa Open: 4 may 2007 Chain: Tesco Store space: 1000 m2 SKU: 10 000...
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Chevaliers of Champagne celebrating 20th birthday
Date: 2007-06-27 08:00:00
Chevaliers of Törley Champagne celebrated the 20th anniversary of the establishment of the Order on 18. May in Budafok. Törley also has reason to be proud of its wines which...
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Frozen pizzas concentrated in discount stores
Date: 2007-06-27 08:00:00
According to Nielsen research, retail sales of frozen pizzas grew by 18 per cent in terms of value in the April 2006–March 2007 period. The market share of snack-type pizzas...
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Partnerluring
Date: 2007-06-27 08:00:00
It is not an easy task to organise a press conference or a partner meeting and it is even harder to make it somewhat different from others. First, the ideal...
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Purchasing partnerships control 95 per cent of the Italian market
Date: 2007-06-27 08:00:00
According to Paul Griffin from the London-based market researchers IGD, the Italian food retail market was worth EUR 149,5 in 2005. The five biggest chains hold a combined market share...
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Strawberry-yoghurt Campino
Date: 2007-06-27 08:00:00
Strawberry-yoghurt Campino refreshed both in looks and in contents has real fruit juice and essence from fruit flowers in addition to 22% fresh, creamy yoghurt....
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METRO in Pécs modernised
Date: 2007-06-27 08:00:00
The most recently modernised METRO Cash & Carry Hungary store opened in Pécs, on 14. June. According to Tibor Zsombor, sales director of METRO Cash & Carry Hungary, all of...
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Silver medal for Kõbányai beer
Date: 2007-06-27 08:00:00
Brands of Dreher Sörgyárak Zrt. have won five medals at the most prestigious world event devoted to quality, the Monde Selection. – In addition to the Grand Gold Medal, Dreher...
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Private label pizzas – at all costs
Date: 2007-06-27 08:00:00
It is not necessarily very logical to go to a discount store for a pizza, but this is what most people do. Customers can choose between a manufacturer’s brand and...
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25 checkpoints
Date: 2007-06-27 08:00:00
The perking plant of Lavazza in Torino, the biggest in the EU, covers 7,3 hectares. As they do not have plantations of their own, they purchase coffee from 60-70 producers....
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Hyper new from Prague
Date: 2007-06-27 08:00:00
I am prejudiced towards Prague. It is not the price of beer, the beauty of the old city or their national food which makes me envy the people, who are...
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SIÓ fresh & fruit
Date: 2007-06-27 08:00:00
New sió fresh&fruit is a delicious, enjoyable, refreshing, pleasant and thirst quenching fruit drink with natural fruit content....
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Health and exclusivity
Date: 2007-06-27 08:00:00
Spar Magyarország Kft. and Europark Shopping Centre organised an event called Health Days for the first time between 4-6 May. A new, exclusive private label brand has been added to...
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Aperitif French style
Date: 2007-06-27 08:00:00
The first Thursday of each June is the day of French culinary culture. On this day, gastronomic programs are organised in 24 countries under the name “Apéritif à la française”....
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Traditional stores strong in pasta
Date: 2007-06-27 08:00:00
According to the Retail index of Nielsen, retail sales of pasta exceeded HUF 20 billion in April 2006 – March 2007. Sales grew by 5 per cent in terms of...
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Food miracle in Brazil
Date: 2007-06-27 08:00:00
One of the guests at a conference organised by Agricultural Business Research Institute was Sotto Pacheco Costa, a former director of EMBRAPA (Empresa Brasileira de Pesquisa Agropecuária). He spoke about...
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Climate-friendly Tesco in Sátoraljaújhely
Date: 2007-06-27 08:00:00
The climate-friendly Tesco store in Sátoraljaújhely uses 25 per cent less electricity and 50 per cent less gas. James McCann, general director of Tesco and Daron Neal, director responsible for...
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Capitaly: think of the future!
Date: 2007-06-27 08:00:00
The sales and marketing plans had just been completed by Unilever for 2007, when the restrictive economic measures of the Government were announced in September 2006. This was when a...
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Art therapy sponsored by Tesco
Date: 2007-06-27 08:00:00
Mosoly Alapítvány has developed a special art therapy program for children in hospital which is sponsored by Tesco-Global Áruházak Zrt. So far, the program has been implemented in Heim Pál...
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Anuga: innovation is the world
Date: 2007-06-27 08:00:00
Anuga will be the biggest trade exhibition for food this year. A separate catalogue and exhibition is planned for innovations. Applications from exhibitors should be submitted till 31 August, with...
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